“As of January 2021, there were 4.66 billion active internet users worldwide – 59.5 percent of the global population. Of this total, 92.6 percent (4.32 billion) accessed the internet via mobile devices. ” ~ Statista
So, how do these numbers above make sense for your cannabis delivery business? It means that you should not discount internet marketing if you want your business to reach a much better profit potential.
While it is true that traditional media can still play a role in business promotion, when it comes to cannabis products, things are more challenging. That is because both the federal and state governments continue to be a hurdle for businesses they consider not appropriate for the general public, such as cannabis.
Therefore, cannabis delivery internet marketing in San Diego is the most practical way to improve your business. With the help of a digital marketing agency dedicated to the cannabis business (like Cannabis420 Digital), you can attract more and more prospects that may convert into paying customers.
SEO benchmarking – the only way you can determine whether or not you are hitting your SEO goal is through benchmarking. Your digital agency can do it by taking notes of your initial data, which you can compare with the latest ones after a specific duration. For instance, how many visitors your website attracts before your internet marketing campaign? What percentage of website visits converts into paying customers?
Improve your branding – your team’s internet marketing campaign can include tasks to improve branding or name recall. They can do that by making your cannabis business identity more visible during searches. You can expect your logo and tagline – even your brand color – to be more visible in search results.
Locally-tailored internet marketing campaign – since your business is generally for local customers, your team will include local SEO in your campaign. They will list your business profile across different local directories and local business listing sites that allow cannabis products.
Analytics reporting – after a specified duration, your internet marketing team will look at the data in your analytics tool. They will make analyses to extract meaningful information out of it. Then, they will provide recommendations about how you can further improve your internet marketing campaign based on the analytics data.
Online looking for a reputable agency that offers cannabis delivery internet marketing in San Diego? Contact Cannabis420 Digital today at (858) 605-2806.